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Utility Fleet Advertising & Sponsorships | Utility Fleet Professional Media Kit

UFP Media Kit 2027

Utility Fleet Professional is the only trade publication laser-focused on the informational needs of decision-makers who purchase and manage fleet assets for investor-owned utilities, public utilities, cooperatives and utility contractors. If you’re looking to reach 11,800+ fleet management and maintenance professionals in the utility sector — readers who depend on products and services like yours to do their job — UFP is your direct access.

Utility Fleet Professional is published quarterly. Each issue will be produced and distributed in conjunction with key utility industry events:

Your advertising investment in these strategically-timed issues puts your brand front and center when buying decisions are being made.

Connect with us today and we’ll be happy to discuss a customized advertising program that will fit your needs.

Audience Industry Breakdown
Reach 11,800+ Utility Fleet Professionals
  • Electric & Gas Utilities
    Investor-Owned • Co-Op/Rural • Power & Wind Gen
    56%
  • Utility Contractors
    25%
  • Telecommunications
    9%
  • Muni / DOTs / Distributors
    Distributors • Municipal • Consultants • DOTs
    10%

Primary Job Function of Audience

Readers have utility fleet and maintenance decision-making and purchasing responsibilities.

Fleet & Ops Management 24.5%
General / Corporate Management 19.5%
Distribution & Others 16.5%
Risk Management / Loss Control / Compliance 15%
Construction Mgr / Supervisor / Foreman 10.25%
Technician 8.5%
Maintenance / Engineering 5.75%

WHY SHOULD YOU ADVERTISE WITH UFP?

  • Massive Decision-Maker Reach: Connect with 11,800+ utility fleet professionals across print, digital, and live channels.
  • Rapidly Growing Market: EEI projects a record $1.4 trillion in capital investment across utilities between 2026–2030.
  • Targeted Decision-Makers: Direct access to utility buyers — 56% in Electric Utilities and 24.5% in Fleet & Operations Management roles who drive purchasing and operational decisions.
  • Strong Regional Core with North American Reach: 83% of website traffic and 91% of podcast listeners are based in the USA & Canada.
  • High-Impact Audio & Web Exposure: Expand your digital footprint with 32,000+ unique annual website visitors and 2,000+ podcast downloads across major streaming platforms.
  • Industry-Leading Newsletters: Reach subscribers across Utility Fleet Insider (5,400+ subscribers; 34.9% avg. open rate) and UFP Products Spotlight (5,000+ subscribers; 32% avg. open rate).
  • High-Impact Multi-Platform Exposure: Build custom campaigns spanning a 4x print magazine, web banner ads, podcast sponsorships, sponsored webinars, e-newsletters, and live event distribution.
Ask us about sponsored content opportunities for our monthly e-Newsletter, Utility Fleet Insider!

Call us at 815-459-1796

Submit New Product or Service Release

Click the link below to submit your new product or service release to UFP.

Questions? Call 815-459-1796.

For More Information About Utility Fleet Professional

Or call us at 815.459.1796